Marketing Desk Reference


Marketing Desk Reference

Learn about the Marketing Playbook for creating a gapless business foundation to attract the maximum amount of customers to your offers.


How To Create Audiogram

One of the great ways to promote your show is to create audiograms. They can be shared across various social platforms like Facebook, Instagram, Twitter, and more.

What is a podcast audiogram?

A podcast audiogram is a technique used to convert audio into visual media. It gives a chance for the podcasters to make their podcasts more stand-out by creating great visuals. In this way, the people are going to be more engaged with the content that podcasters are introducing.

Podcast audiograms function like movie trailers. They use audio, visual, and text elements, along with a snippet of the episode, to grab viewers’ attention. They are far more enticing than a simple text link or a still image. Plus, they are unique to podcasts.

– https://castos.com/podcast-audiograms/


how to create a podcast using anchor

FREE eBook: How To Create A Podcast Using Anchor

Grab the exact step by step process we use to produce our podcast episodes using anchor.


Many sites can help you create an audiogram and one of them is Headliner. It has Free, Basic and Pro versions.

Headliner is an app that lets you combine audio, video, gifs, captions, and animation to create unique videos, then share them across your social networks. The drag-and-drop editor is simple. No video editing experience is necessary. The headliner also offers multiple export sizes so every video is the right size for each social media channel.

 

So, how can you make your Audiogram in Headliner?

Step 1: Log in to https://make.headliner.app/create

  • Click Audiogram maker under “Great for audio creators” 

  • Click Upload, beside Podcasts

 

  • Choose your file (MP3, WAV, M4A – 500MB, 2 HRS MAX)
  • Wait for your file to load
  • Click next
  • Choose the aspect ratio
    • Square = Twitter, Instagram, FB
    • Portrait = TikTok, Insta Stories, Snapchat
    • Landscape = Youtube & Web
  • Then, click next.


how to create a podcast using anchor

FREE eBook: How To Create A Podcast Using Anchor

Grab the exact step by step process we use to produce our podcast episodes using anchor.


Also, you can customize it. You can add your template, change the waveform, add images, add text, progress, and background. 

  • After that, you can change the audio title.

  • Click create
  • Click “Export Video Now”
  • Wait for it to finish loading

 

The Audiogram can now be shared on Twitter, Facebook, Instagram, Youtube, and you can also download it.

You can also just copy the link.


how to create a podcast using anchor

FREE eBook: How To Create A Podcast Using Anchor

Grab the exact step by step process we use to produce our podcast episodes using anchor.


 

How To Create An Online Form Using Google Forms For Free!

STEP 1: Go to www.drive.google.com   

STEP 2: Create A New Form

Choose NEW → GOOGLE FORMS → (blank form or from a template)

 

                       

 

 


Marketing Desk Reference

Learn about the Marketing Playbook for creating a gapless business foundation to attract the maximum amount of customers to your offers.


     

STEP 3: IMMEDIATELY click on Settings → Responses and turn OFF all toggles.

If you don’t do this, your form might glitch out and require people to be logged into their Google account before they can complete the form. It’s an annoying Google glitch. You’re welcome.

STEP 4: Name your Google form


Marketing Desk Reference

Learn about the Marketing Playbook for creating a gapless business foundation to attract the maximum amount of customers to your offers.


STEP 5: Add the following elements:

~Banner image (optional) or color theme

~Description telling people what the form is about

~all questions like name, email, question 1 etc.

 

STEP 6: Click RESPONSES and choose where to collect responses.

 

You can also turn on notifications for entries (optional)

STEP 7: Choose your confirmation message: SETTINGS → Presentation

TIP: If you want the applicants to go somewhere AFTER they complete the form, you only have limited options:

  1. Embed this form on your website to have more control on telling them what to do next
  2. Tell them what to do in the confirmation message and add a URL. You can hyperlink in this message.

 

STEP 8: Click SEND and choose from the options to start using your form!


Marketing Desk Reference

Learn about the Marketing Playbook for creating a gapless business foundation to attract the maximum amount of customers to your offers.


How To Edit Videos Like A Document

Hey, world!  I discovered an amazing video editing tool called Descript that lets us video challenged people to edit videos just like a google document or a word doc.

 

How To Edit Videos Like A Document

 

What?!? Yup! Once you have a video or audio file, you import it into Descript and like magic, the software creates a transcription that you can edit like this:

 

Delete a word in the transcript? It deletes that segment of the video at the same time. Whoa!

 

You can run through your whole video very easily and even chop it up into smaller segments by highlighting a few paragraphs of the transcript and choosing: Create new composition.

 

Oh. My. Gawd.!

 

It’s about time someone created something that is easy to use, unlike those video editing software nightmares that take a year to master and make you lose your hair!

 

Once you have a video added to Descript here are some best practices to get you going:

 

  1. Click the wrench icon and choose: Shorten Word Gaps (1.00 second) apply to all
  2. Click the wrench icon and choose: Remove Filler Words (I unselect all and only choose “um” & “uh”)
  3. You can highlight a word or words, right click and choose CORRECT (or click “e” on your keyboard)
  4. Want to voiceover a word or words? You can do that too. For example, let’s say you want to update a date that you mentioned or a price or maybe you said a word or name incorrectly… you can dub over the area that you want to update.

 

Here is a great starter video for you.

Want to get started with it?

 

Click here to check out Descript today!

 


Marketing Desk Reference

Learn about the Marketing Playbook for creating a gapless business foundation to attract the maximum amount of customers to your offers.


 

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How To Create A Podcast Using Anchor & Zoom

Let’s talk about How To Create A Podcast Using Anchor & Zoom.

Podcasts are a great way of getting free traffic to your service, product or offer and one of the best tools to create a podcast is called Anchor.

While most podcasting platforms charge money to host and distribute your show, Anchor is 100% free for everyone. Read more

How To Upload Videos To Instagram

The Instagram feed supports videos of various sizes and dimensions and you can upload a video with a resolution ranging from 1080 x 608 pixels (landscape) to 1080 x 1350 pixels (portrait). Keeping user experience in mind – the best dimensions to upload your Instagram video to your feed is 1080 pixels x 1350 pixels. Read more

Create New TikTok Video on Cell Phone

  • Make sure the video is under 30 seconds, 60 seconds or 3 minutes
  • Tiktok Max File size: 287.6 MB. For ads, the maximum is 500 MB.
  • Vertical videos work best on TikTok, but horizontal ones are also acceptable.

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TikTok Videos For Marketing Your Content

Option 1: Using raw video that you already created:

  • Make sure the video is under 30 seconds, 60 seconds or 3 minutes
  • Tiktok Max File size: 287.6 MB. For ads, the maximum is 500 MB.
  • Vertical videos work best on TikTok, but horizontal ones are also acceptable.

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A podcast with Jason Rashidnia about Bitcoin for Sovereignty

All right, welcome. So today’s guest is Jason Rashidnia. And for the past 10 years, Jason has been mastering leading edge technology and marketing tactics to help major companies grow exponentially, but only the ones that will save the world and the areas that he is passionate about, such as Read more

Jill Landrie Case Study

I’m always telling my friends that they can monetize any idea they have online! So a good friend, Jill, jumped into our weekly LIVE streaming so that we could build out her main website, her email platform, her first funnel, a freebie for lead attraction, her paid funnel for compensation and her brand board to make it all look tied together!

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Total time to launch her idea online: 5 days

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